Lobby Cards in the McLaughlin Collection

The John McLaughlin collection contains posters and lobby cards, movie, radio and television scripts, correspondence, contracts, photographs, promotional materials, and ephemera.

Among the materials are hundreds of lobby cards, of which were essentially small movie posters (usually 11"x14" in a landscape, or horizontal format, printed on card stock).

As the name suggests, these small movie posters were designed for display in a theater's lobby or foyer with the intention of luring patrons into the theater by showing glimpses of key scenes from the movie.